Useful Mac Apps for Business & MarketingPosted on February 10th, 2010 No comments
A friend on a marketing forum recently asked about software tools and applications for business now that he’s got a brand spankin’ new MacBook Pro in his hot little hands…
Here’s my quick rundown of the tools I hang from my Mac tool belt. I’m betting you’ll find a lot of value on this list!
DO get iWork. Pages and Keynote are arguably the single best tools I’ve ever used for creating beautifully designed and highly polished content with minimal fuss.
Also… Plop down the $29 and upgrade Quicktime to Quicktime Pro to unlock all of the codecs and hidden functionality.
For business software, FileMaker Pro is quite possibly the most powerful and overlooked application in the world. I built an entire business with it as the core.
Barebones Software is a great developer and BBedit or Textwrangler are to my mind the best text editors available. I use Textwrangler daily.
They recently acquired and improved a little “collection” app I LOVE called Yojimbo
Totally eliminates clutter and lets you tag text, pdfs, images, whatever… keeps them in their own database and easily accessible. Harder to explain than to use.
The alternative to Yojimbo that I also own but took a backseat to Yojimbo is “Together”
A fantastic writing tool you might enjoy: “Scrivener”
OmniGroup publishes the seminally awesome OmniGraffle and OmniOutliner
For security and keeping an eye on where your packets are going:
For screencapture, you have a few excellent choices:
Skitch, Jing and Little Snapper are all excellent image capture apps
For video capture, it’s Screenflow or Camtasia for Mac.Mac Fax Reviews, Mac Fax Solutions, Mac Fax Tips, Mac Marketing Tools Applications, Apps, Business Tools, Mac Apps, Mac Business Software, Mac Software, PC, Switching to Mac
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