Must Have Mac Marketing Tool(s):

Cyberduck FTP software:

Open source FTP, SFTP, WebDAV, Cloud Files, Google Docs & Amazon S3 Browser for Mac & Windows

Creator/Publisher: David V. Kocher

Cyberduck’s Big Idea:

A powerful, feature-rich FTP, SFTP, WebDav application that feels like an extension of the Mac OSX Finder. Works like a Mac app should.

Why You Need To Have This:

No matter what you do online as a marketer – whether or not you build your own sites, use WordPress, or outsource every single thing you develop… you need a good FTP program to upload and download stuff to and from your servers.

Lots of folks use that abomination of an FTP app, FileZilla. If they gave out awards for fugly, difficult to understand and unintuitive to use interface design, Filezilla is right up there.

You may have suffered so long under the tyranny of Fugly FZ that you’ve developed some sort of FTP Stockholm Syndrome, a paradoxical sympathy and positive feelings for your captor.

Seriously, download Cyberduck, login and save your web accounts and passwords as bookmarks. It’s like RoboForm for your online accounts and websites.

Just enter your AWS S3 Access Key and Secret Key and let Cyberduck start managing your S3 data and you’ll instantly understand why this app is so cool.

Be sure to specify your preferred Editor application and you can quickly and painlessly edit any file on your server in seconds with one click and “Save”.

Hidden Value Gem:

Insanely great Amazon S3 integration – almost certainly better than any S3 management software you’ve ever used. Complete control over everything you do in your S3 account.

Price: FREE

Cyberduck is open-source (or nagware if you’re a cynic), so consider donating directly to the developer (that way they get the most money) or “buy” through the App Store for $23.99

Get It Now:

http://cyberduck.ch/

Image © Daniel Bozet - iMotion Luxembourg

A friend on a marketing forum recently asked about software tools and applications for business now that he’s got a brand spankin’ new MacBook Pro in his hot little hands…

Here’s my quick rundown of the tools I hang from my Mac tool belt. I’m betting you’ll find a lot of value on this list!

DO get iWork. Pages and Keynote are arguably the single best tools I’ve ever used for creating beautifully designed and highly polished content with minimal fuss.

Apple – iWork – Documents, spreadsheets, and presentations. The Mac way.

Also… Plop down the $29 and upgrade Quicktime to Quicktime Pro to unlock all of the codecs and hidden functionality.

For business software, FileMaker Pro is quite possibly the most powerful and overlooked application in the world. I built an entire business with it as the core.

Database Software | FileMaker

Barebones Software is a great developer and BBedit or Textwrangler are to my mind the best text editors available. I use Textwrangler daily.

They recently acquired and improved a little “collection” app I LOVE called Yojimbo

Bare Bones Software | Yojimbo

Totally eliminates clutter and lets you tag text, pdfs, images, whatever… keeps them in their own database and easily accessible. Harder to explain than to use.

The alternative to Yojimbo that I also own but took a backseat to Yojimbo is “Together”

Reinvented Software – Together for Mac OS X – Keep Your Stuff Together, Find It Again Instantly

A fantastic writing tool you might enjoy: “Scrivener”

Literature and Latte – Scrivener

OmniGroup publishes the seminally awesome OmniGraffle and OmniOutliner

The Omni Group

For security and keeping an eye on where your packets are going:

Little Snitch

For screencapture, you have a few excellent choices:

Skitch, Jing and Little Snapper are all excellent image capture apps

For video capture, it’s Screenflow or Camtasia for Mac.

Screencasting Software – ScreenFlow Overview – Telestream

Camtasia for Mac

However, you can never know when this nifty machine might just break down or need repair, run out of ink or paper. What if you need to send a fax ASAP? Then your all-in-one machine isn’t of much help anymore.

Email to Fax Software can change all that. Many have been skeptical in switching to online faxing, but here are a couple of reasons on why email to fax software is a better choice from your personal business or individual use.

- Save Money – Not only are you saving money, but you are also saving time by not having to run to the office supply store to by paper, ink or call a repair man. Email to Fax software is easy to use so there is no training needed or time wasted.

- Flexible – Many fax software support a variety of platforms such as Windows, Mac, Unix and MPE.

- Safety – Unlike broken down machine, fax services are safe to use anytime anywhere. As long as you have a computer with internet access then you can send a fax. There are tons of fax services online so you can pick any in the case of an emergency.

- Design – The best thing about email faxing is that there is no big old machine you have to set up or buy a table for. No cables, phone wires or power plugs. Just use your computer to send faxes!

So as you can see, email fax software can send a fax just as efficiently as a fax machine can, but it brings much more advantages. Start using free online faxing today!

Learn more about the best options to Send Fax Through the Internet If you’d like to read more about fax software, you can also visit my site onlinefaxfree.net

Article Source: http://EzineArticles.com/?expert=Joshua_Mac

After all, any computer (Mac or PC) is only as useful as the programs that it runs…

Here’s a nice quick rundown of 10 Mac applications that every Mac should have…

(Via TUAW)

Receiving faxes in your email is remarkably easier to manage. Your incoming fax documents are already indexed and archived for you!

And sending a fax is as easy as sending an email. You simply attach the document you want to fax to an outgoing email to your private fax by email address and out comes a superior quality fax document on your recipient’s fax.

PLUS, you can easily shoot off quick one page fax notes, and even broadcast them, all without ever printing a page.

You can even send and receive faxes on your iPhone!

With RingCentral, you can have your own dedicated fax number that forwards all incoming faxes to your email as an attached PDF or TIFF file and stores them for safe-keeping inside your secure online account.

With prices starting at just $7.99 a month for Mac friendly fax-only service, it’s WAY cheaper than an extra phone line just for the occasional fax you send or receive.

Try RingCentral Fax FREE for 30 days

1. Use the modem and live with some real functional limitations.
2. Try the increasingly popular choice of using an Internet fax service.

Problems with using the built-in modem in your Mac:

Your Mac has to be on, and your modem has to have a phone line plugged in to receive a fax. If you’re expecting the call and you happen to be right next to your Mac, then great… Otherwise, you’re fresh out of luck when you need to receive a fax while you’re busy doing whatever it is you do.

Significant shortcomings in Mac’s attention to faxing.

It probably comes as no shock to you that Apple has never cared much about supporting more than the most rudimentary (even if fully functional) fax capabilities in Mac OSX. The same way you use the built-in fax is the way you’ll use an Internet fax, by the way. Same print and open/save dialog box actions. 

With a Mac friendly Internet fax service like RingCentral, you get a dedicated fax number that can receive faxes any time, wherever you may be. If you’d like to have the freedom to receive a fax at any time and send a fax from any document you can print, then you should really check it out.

Your incoming faxes are sent to your email as a link, or PDF or TIFF attachment, or they can be viewed online inside your secure account.

You can send a fax from anywhere at anytime, even from your iPhone in the middle of NOWHERE. If you can send an email, you can fax anything. 

Take a minute to learn more about using an Internet fax service on the Mac.

Seems pretty clear that since Apple removed the internal modem that the market is shifting toward internet based fax solutions.

Fax For Macs proudly endorses RingCentral as our Mac-compatible internet fax service of choice.